{"id":672,"date":"2025-08-21T18:15:42","date_gmt":"2025-08-21T18:15:42","guid":{"rendered":"https:\/\/policies.taboola.com\/sadalas-piedavajums\/"},"modified":"2026-03-13T14:24:07","modified_gmt":"2026-03-13T14:24:07","slug":"header-bidding","status":"publish","type":"page","link":"https:\/\/policies.taboola.com\/lv\/header-bidding\/","title":{"rendered":"Header Bidding"},"content":{"rendered":"

Header Bidding<\/h1>\n
    \n
  1. Ties\u012bbu pie\u0161\u0137ir\u0161ana:<\/strong> Puses vienojas un atz\u012bst, ka Uz\u0146\u0113mums izmanto Header Biddings risin\u0101jumu (“Header Biddings integr\u0101cija”), lai p\u0101rvald\u012btu un monetiz\u0113tu savus rekl\u0101mas t\u012bkla rekl\u0101mas kr\u0101jumus \u012apa\u0161umos. Termi\u0146a laik\u0101 Uz\u0146\u0113mums iek\u013cauj Taboola k\u0101 pretendentu Uz\u0146\u0113muma Header Biddings integr\u0101cij\u0101 displeja rekl\u0101mas vien\u012bb\u0101m, kas pieejamas sol\u012b\u0161anai, izmantojot Uz\u0146\u0113muma Header Biddings integr\u0101ciju (“HB Units”), kuras HB Units \u012bpa\u0161i izsl\u0113dz jebk\u0101dus viet\u0113jos rekl\u0101mas kr\u0101jumus, piem\u0113ram, izvietojumus, kuros ir ieviesta Taboola platforma. Uz\u0146\u0113mums atz\u012bst un piekr\u012bt: (i) pie\u0161\u0137irt Taboola ties\u012bbas sol\u012bt, izmantojot Taboola Header Bidding adapteri (“Header Biddings adapteris”) uz jebkur\u0101m HB vien\u012bb\u0101m; (ii) pievienot Header Biddings adapteri jebkurai uz\u0146\u0113muma Header Biddings integr\u0101cijas da\u013cai, kur\u0101 Taboola ir tehnisk\u0101s iesp\u0113jas piedal\u012bties; (iii) nodro\u0161in\u0101t, ka Local Storage ir iesp\u0113jota t\u0101s Header Biddings integr\u0101cijai; un (iv) nodro\u0161in\u0101t, ka jebkura Taboola r\u0101d\u012bt\u0101 rekl\u0101mas t\u012bkla rekl\u0101ma HB Unit ir skat\u0101ma (saska\u0146\u0101 ar MRC skat\u0101mo seansu vadl\u012bnij\u0101m) un netiek atsvaidzin\u0101ta ar interv\u0101liem, kas ir \u012bs\u0101ki par 30 sekund\u0113m.<\/li>\n
  2. Header Bidding maksa:<\/strong> Papildus iepriek\u0161 IV sada\u013c\u0101 noteiktajai Kompens\u0101cijai par katru Termi\u0146a m\u0113nesi Sabiedr\u012bba sa\u0146em Header Bidding maksu (k\u0101 defin\u0113ts t\u0101l\u0101k) par vis\u0101m HB vien\u012bb\u0101m, kas monetiz\u0113tas, izmantojot Header Biddings adapteri. \u0160aj\u0101 L\u012bgum\u0101 “Header Bidding maksa” noz\u012bm\u0113 ie\u0146\u0113mumus, ko Uz\u0146\u0113mums nopeln\u012bjis par kop\u0113jo Uzvar\u0113t\u0101ju pied\u0101v\u0101jumu summu (k\u0101 defin\u0113ts zem\u0101k) par vis\u0101m Taboola ieg\u0101d\u0101taj\u0101m HB vien\u012bb\u0101m, atskaitot jebk\u0101dus atskait\u012bjumus par kr\u0101pnieciskiem seansiem (k\u0101 defin\u0113ts t\u0101l\u0101k). Taboola m\u0113r\u012bjumi attiec\u012bb\u0101 uz seansiem ir gal\u012bgie m\u0113r\u012bjumi saska\u0146\u0101 ar \u0161o L\u012bgumu, kas tiek izmantoti, lai apr\u0113\u0137in\u0101tu Header Biddings maksu.<\/li>\n
  3. Defin\u012bcijas:<\/strong> Rekl\u0101mas: ir grafiskas, interakt\u012bvas, mobil\u0101s, video, bag\u0101tin\u0101tas multivides, m\u0101kslas darbi, kopijas, akt\u012bvie URL rekl\u0101m\u0101m vai teksta rekl\u0101mas un to tagi, tostarp rekl\u0101mkarogu rekl\u0101mas, pogas, tor\u0146i un\/vai debesskr\u0101pji, k\u0101 ar\u012b negrafiski elementi, piem\u0113ram, Tracking Pixels un tre\u0161o pu\u0161u Pixels. Pied\u0101v\u0101jums: Taboola pied\u0101v\u0101jums konkr\u0113tai HB Unit. Uzvar\u0113t\u0101ja cena: cena, ko Header Biddings integr\u0101cija atlasa k\u0101 augst\u0101ko kvalific\u0113to cenu (m\u0113rot maksu par t\u016bksto\u0161 seansiem) konkr\u0113tai HB Unit. Kr\u0101pnieciski seansi: seansi, kas \u012apa\u0161umam tiek r\u0101d\u012bti, izmantojot metodes vai l\u012bdzek\u013cus, kas m\u0101ksl\u012bgi vai kr\u0101pnieciski palielina seansu apjomu, tostarp autom\u0101tisku lietot\u0101ju novirz\u012b\u0161anu, robotu un r\u0101pu\u013cprogrammu izmanto\u0161anu, manipul\u0101cijas ar rekl\u0101m\u0101m vai jebk\u0101du citu autom\u0101tisku vai kr\u0101pniecisku seansu \u0123ener\u0113\u0161anas pa\u0146\u0113mienu (k\u0101 to nosaka Taboola, r\u012bkojoties sapr\u0101t\u012bgi vai pamatojoties uz nozares praksi).<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

    Header Bidding Ties\u012bbu pie\u0161\u0137ir\u0161ana: Puses vienojas un atz\u012bst, ka Uz\u0146\u0113mums izmanto Header Biddings risin\u0101jumu (“Header Biddings integr\u0101cija”), lai p\u0101rvald\u012btu un monetiz\u0113tu savus rekl\u0101mas t\u012bkla rekl\u0101mas kr\u0101jumus \u012apa\u0161umos. Termi\u0146a laik\u0101 Uz\u0146\u0113mums iek\u013cauj Taboola k\u0101 pretendentu Uz\u0146\u0113muma Header Biddings integr\u0101cij\u0101 displeja rekl\u0101mas vien\u012bb\u0101m, kas pieejamas sol\u012b\u0161anai, izmantojot Uz\u0146\u0113muma Header Biddings integr\u0101ciju (“HB Units”), kuras HB Units \u012bpa\u0161i […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"single-legal-page.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-672","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nHeader Bidding - Taboola Policies<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/policies.taboola.com\/lv\/header-bidding\/\" \/>\n<meta property=\"og:locale\" content=\"lv_LV\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Header Bidding\" \/>\n<meta property=\"og:description\" content=\"Header Bidding Ties\u012bbu pie\u0161\u0137ir\u0161ana: Puses vienojas un atz\u012bst, ka Uz\u0146\u0113mums izmanto Header Biddings risin\u0101jumu (“Header Biddings integr\u0101cija”), lai p\u0101rvald\u012btu un monetiz\u0113tu savus rekl\u0101mas t\u012bkla rekl\u0101mas kr\u0101jumus \u012apa\u0161umos. 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